W4: Decisions, Decisions, Decisions: iPhone or Galaxy…

There are five steps within the Consumer Decision Making process. Solomon, Russell-Bennett and Previt (2019, p 303)  makes note that some purchasing decision are more important than others, so the amount of effort placed into the decision will vary, however the steps will remain the same. Solomon, Russell-Bennett and Previt (2019, p 297) outlines the … Continue reading W4: Decisions, Decisions, Decisions: iPhone or Galaxy…

DA: Coral Reef Rescue: Diving Deep into 3D Printing Alternatives

https://www.youtube.com/watch?v=4O2KqUbQ_i8&feature=youtu.be ^^ DA Video Pitch ^^ Environmental sustainability is a huge conversation within society right now. We are looking for methods to help save the planet and the future of society. There is so much damage to the world, we are looking for modern and technological options to help us in this time of need. … Continue reading DA: Coral Reef Rescue: Diving Deep into 3D Printing Alternatives

W3: Needs and Wants: Do We Know What We Want to Need?

Marketers often are accused of being unethical and creating unnecessary needs that cause huge societal issues.  Whether it be: people spending too much on things that they do not need or the breakdown of morals and the loss of ethics within society because of the desire for material things.  source How accurate is this notion … Continue reading W3: Needs and Wants: Do We Know What We Want to Need?

C’MON AUSSIE, C’MON, C’MON: Get Your Film Industry and Identity Sorted

Australia suffers from an identity crisis within the film industry. There are two identities of Australia: Beachy locals who just surf all day, drive Sandmans, and are casual dressers constantly in thongs and singlets, with long, wavy hair- Think 'Puberty Blues' (1982)  source Outback, red dust, 40-degree heat, wrestling crocodiles and punching kangaroos- Think 'Crocodile … Continue reading C’MON AUSSIE, C’MON, C’MON: Get Your Film Industry and Identity Sorted

Project Pitch Part 2: Harry Potter Fandoms- The How?

Leading on from my previous post ,  I will now discuss the methods in which I will go about my ethnographic studies. Ethnography is about providing details and creating a story through memories and experiences. Hoey describes how conducting research allows an 'insider's view' into someone's life; a more detailed understanding of their culture, or … Continue reading Project Pitch Part 2: Harry Potter Fandoms- The How?

Project Pitch Part 1: Harry Potter Fandoms- The Why?

Being involved in a fandom is a huge commitment. The time and energy placed into knowing all of the intricate details from a franchise, including additional facts that are released outside the main platform (those that involve independent research). It is almost like having a job. I, honestly, respect and admire anyone who is passionate enough … Continue reading Project Pitch Part 1: Harry Potter Fandoms- The Why?

Being on Social Media Counts as Being Social IRL, Right?

As I stroll around UOW campus, I take notice of people using their various screens, it interests me to see the interaction of screens, in relation to friendships. Example, there is a games room with lounges and pillows for friends to sit and play Wii Mario Kart and other (less important) games. However, when I … Continue reading Being on Social Media Counts as Being Social IRL, Right?

Social Media is Useless?…Tell That to the Work Market

Media has helped change the workplace in many different ways in a rather rapid time period. I am a Events and Marketing Support Staff for the Cancer Council Wollongong office. I essentially run various Facebook and Instagram pages for them: You should check them out!  Our front door (INSTAGRAM----@kiama.relay FACEBOOK--- Kiama Relay For Life, Milton … Continue reading Social Media is Useless?…Tell That to the Work Market

B.(F.)F.F: Best (Facebook) Friends Forever

I like most people am involved in several group chats in Facebook Messenger, and for the most part I genuinely knew everyone who is added into the conversation. However, there has been the odd occasion where I don't know someone, someone who is involved in the group outside the realms in which I know them- … Continue reading B.(F.)F.F: Best (Facebook) Friends Forever